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**Experienced Media Planner - Digital Marketing and Advertising with a Focus on Multi-Channel Strategy and Client Relationships at Target's Roundel**

Remote, USA Full-time Posted 2025-11-03

Join the Team at Target's Roundel and Revolutionize the Media Industry

Are you a driven and innovative media professional looking for a new challenge? Do you have a passion for digital marketing and advertising? Look no further than Target's Roundel, a cutting-edge media company that's changing the way the industry operates. We're seeking an experienced Media Planner to join our team and help drive business growth for our clients through multi-channel marketing strategies.

About Target and Roundel

Target is a Fortune 50 organization with over 400,000 colleagues around the world, and one of America's leading retailers. Our company is built on a foundation of caring for our communities and investing in the places we live, work, and play. At Roundel, we're on a mission to reimagine the media industry by harnessing the power of first-party data, brand-safe content conditions, and measurable business results. We're a team of innovative thinkers who are passionate about delivering exceptional client experiences and driving business growth.

Job Summary

As a Media Planner at Roundel, you will be responsible for developing multi-channel, integrated marketing strategies across digital channels and platforms for our top key accounts. You'll work closely with clients to understand their needs and goals, and use your expertise in digital advertising and media planning to create effective media plans that drive results. Your mission will be to tell the story of Roundel's unique differentiators in the marketplace and build strong relationships with our clients.

Key Responsibilities:

  • Develop and execute multi-channel marketing strategies for top key accounts, including digital channels and platforms
  • Build and maintain strong relationships with clients, understanding their needs and goals and using that insight to inform media planning
  • Create and present strategic proposals to clients, including media plans, creative concepts, and budget allocations
  • Collaborate with cross-functional teams, including Reporting and Insights, Analysis, Sales, Trading, and Ad Operations
  • Stay up-to-date on industry trends and emerging technologies, and use that knowledge to identify opportunities and challenges for clients
  • Manage multiple projects and priorities simultaneously, with a focus on delivering high-quality results and meeting deadlines

Requirements and Qualifications

Essential Qualifications:

  • Bachelor's degree in Marketing, Communications, or a related field
  • At least 3+ years of experience in digital media planning, marketing, or a related field
  • Strong understanding of digital advertising and media planning, including media buying, targeting, and optimization
  • Experience with media planning tools and technologies, such as Usable One, DCM, DFP, or similar ad serving platforms
  • Excellent communication, organizational, and analytical skills
  • Ability to work in a fast-paced environment and prioritize multiple projects and deadlines

Preferred Qualifications:

  • Experience working with large clients or in an agency environment
  • Knowledge of programmatic advertising, data management, and targeting
  • Certifications in digital marketing or media planning, such as Google Analytics or Facebook Blueprint
  • Experience with data analysis and reporting tools, such as Excel, SQL, or data visualization software

What We Offer

At Target and Roundel, we're committed to creating a work environment that's engaging, challenging, and rewarding. Here are just a few of the benefits and perks we offer:

  • Competitive salary and benefits package
  • Opportunities for professional growth and development
  • Collaborative and dynamic work environment
  • Flexible work arrangements, including remote and hybrid options
  • Access to cutting-edge technologies and tools
  • Recognition and rewards for outstanding performance

Why Join Our Team?

At Roundel, we're passionate about revolutionizing the media industry and driving business growth for our clients. We're looking for talented professionals who share our vision and are excited about the opportunity to make a real impact. If you're a motivated and innovative media professional looking for a new challenge, we encourage you to apply for this exciting opportunity.

How to Apply

If you're interested in joining our team, please submit your application, including your resume and a cover letter, through our website. We can't wait to hear from you and explore how you can contribute to our mission!

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