Manager, Integrated Marketing & Synergy - Walt Disney Studios Motion Pictures and Disney Plus

Join the Magic of Walt Disney Studios Motion Pictures and Disney Plus as a Manager, Integrated Marketing & Synergy

We are seeking a highly collaborative and creative marketing professional to join our team as a Manager, Integrated Marketing & Synergy. As a key member of our marketing team, you will play a crucial role in driving awareness, engagement, and interest for Walt Disney Studios Motion Pictures and Disney Plus. If you have a passion for innovative marketing, a keen eye for creative storytelling, and excellent project management skills, we want to hear from you!

About Walt Disney Studios Motion Pictures and Disney Plus

Walt Disney Studios Motion Pictures and Disney Plus are at the forefront of the entertainment industry, bringing magic to audiences around the world. Our studio is dedicated to creating unforgettable cinematic experiences, from blockbuster films to innovative streaming content. As a member of our team, you will have the opportunity to work on high-profile projects, collaborate with talented professionals, and contribute to the success of our studio.

Job Summary

This role requires a unique blend of creative and business skills, combined with the ability to deliver results-driven marketing campaigns. As a Manager, Integrated Marketing & Synergy, you will manage the execution of synergy initiatives and custom multi-platform promotions to drive awareness, engagement, and interest for Walt Disney Studios Motion Pictures and Disney Plus. You will work closely with our Director to develop overall marketing plans, lead partnership promotions, and oversee publicity efforts across synergy partners.

Key Responsibilities

• Collaborate with the Director to develop overall marketing plans for theatrical/streaming/in-home releases, ensuring alignment with studio goals and objectives.
• Lead partnership promotions, including creative direction, creative development, script writing, shoot coverage, and logistics, to deliver custom materials on campaign projects.
• Develop social and digital plans for custom promotional content, leveraging emerging media and new technology platforms.
• Oversee publicity efforts across synergy partners, including planning and coverage of junkets, red carpets, and talk show custom activations.
• Guide the development of internal presentations and executive-facing documents, working with the team specialist and coordinator to execute.
• Run point on building and coordinating updates on legal agreements with internal and partner legal teams.
• Provide on-set shoot coverage as needed, ensuring seamless execution of marketing campaigns.
• Represent our team in internal marketing meetings and present to filmmakers as needed, showcasing marketing plans and creative concepts.
• Develop and maintain relationships with key partners across TWDC and with external media networks, fostering collaborative partnerships.
• Liaise with related departments to execute marketing plans, ensuring alignment and effective communication.
• Ensure plan/execution details are updated weekly within marketing briefs/plans/production/delivery charts, keeping the team and relevant departments informed.
• Work with the Director to ensure all budgets and reporting documents are up to date and accurate, providing transparent financial management.
• Present upcoming film slate to synergy partners and external media networks, showcasing our studio's exciting projects.
• Pitch creative concepts to the Director, partners, and secure film promotions, driving innovative marketing solutions.
• Participate in internal idea generation for film releases, contributing to the development of creative marketing campaigns.
• Lead brainstorming sessions with Select Partners, fostering collaborative innovation.
• Participate in strategy development and idea generation, driving marketing excellence.
• Execute added value promotions with external media networks, under the direction of the Director, to amplify marketing reach.
• Take on additional projects as needed, demonstrating flexibility and adaptability in a fast-paced environment.

Requirements

Education and Experience

• Bachelor's Degree or equivalent work experience in a relevant field.
• 4+ years of relevant experience in integrated marketing, production, or a related field, demonstrating a strong understanding of production processes and marketing principles.

Skills and Competencies

• Demonstrated project management skills for marketing executions, with the ability to prioritize tasks and manage multiple projects simultaneously.
• Excellent organizational, analytical, and problem-solving skills, with attention to detail and ability to work under pressure.
• Strong broadcast and online experience, with familiarity with emerging media and new technology platforms.
• Outstanding communication skills, written and oral, with the ability to effectively collaborate with cross-functional teams.
• Demonstrated ability to work with others as a collaborative team player, fostering a positive and inclusive work environment.
• Experience working with in-show integrations a plus, with understanding of production elements and creative storytelling.

What We Offer

Compensation and Benefits

We offer a competitive salary range of $76,900 to $126,200 per year, depending on experience and qualifications. In addition, you will be eligible for a bonus and/or long-term incentive units, as well as a comprehensive benefits package, including medical, financial, and other benefits.

Career Growth Opportunities

As a member of our team, you will have opportunities for career growth and professional development, including training programs, mentorship, and networking opportunities. We encourage our employees to take ownership of their careers and pursue their passions.

Work Environment and Culture

Our studio is committed to fostering a positive and inclusive work environment, where creativity, innovation, and collaboration thrive. We offer a dynamic and supportive culture, with opportunities for socialization, team-building, and community engagement.

How to Apply

If you are a motivated and creative marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity. Please click the "Apply Now" button to submit your application, and we will be in touch soon!

We are an equal opportunities employer and welcome applications from diverse candidates. We are committed to creating an inclusive and respectful workplace culture, where everyone feels valued and supported.

Don't miss this opportunity to join the magic of Walt Disney Studios Motion Pictures and Disney Plus! Apply now and take the first step towards a rewarding and challenging career in marketing.