Experienced Full Stack Data Analysis and Business Intelligence Manager – Paid Media Strategy and Performance Optimization at Blithequark
Job Summary
Blithequark is seeking a highly skilled and detail-oriented Manager, Analytics to lead our paid media analysis capabilities and drive data-driven strategic opportunities for our Chief Initiative group. As a seasoned professional in business intelligence and analytics, you will play a pivotal role in optimizing our paid media spend worldwide, collaborating with marketing teams, and developing reporting and analysis to inform key decisions.
About Blithequark
Blithequark is a dynamic and innovative company that thrives in the fast-paced world of technology and data-driven solutions. Our mission is to harness the power of data and analytics to drive business growth, improve marketing efficiencies, and deliver exceptional customer experiences. We are committed to fostering a culture of collaboration, creativity, and continuous learning, and we are looking for talented professionals like you to join our team.
Key Responsibilities
- Develop and deliver reporting and insights on paid media performance, identifying areas for improvement and opportunities for growth.
- Design, build, and lead the development of analytics, business intelligence, and data science capabilities aimed at streamlining paid media and enhancing marketing efficiencies.
- Collaborate with paid media, data science, and marketing teams to implement media mix models and drive data-driven decision-making.
- Conduct ad-hoc analysis through database querying, followed by insightful interpretation of results and communication of recommendations that drive action.
- Partner with marketing, finance, and product teams to tackle business challenges and track marketing and product performance using a data-driven approach.
- Utilize Structured Query Language (SQL), MicroStrategy, Tableau, Excel, and other reporting tools to create and maintain scheduled and ad-hoc reports.
- Analyze data to identify business issues and conduct in-depth analysis to perform root cause analysis.
- Collaborate with stakeholders to leverage internal and external data sources, delivering actionable insights that address complex business challenges.
- Conceptualize and execute analysis that produces insights on customer behavior and needs, informing the development and improvement of our offerings.
Essential Qualifications
- Bachelor's degree in a related field, such as data science, business, economics, information technology, statistics, or mathematics.
- Experience in business intelligence, analytics, or consulting in an online business environment or related field.
- Advanced SQL experience and proficiency in at least one industry analysis and metrics visualization tool (e.g., Tableau, Power BI).
- Expertise in Excel with a proven track record.
- Strong analytical and problem-solving skills, with the ability to scope issues, form relevant questions, and draw meaningful insights from data.
Preferred Qualifications
- Experience working in a team of highly engaged individuals.
- Passion for numbers, data, and statistics, as well as delivering high-quality analysis.
- Strong bias for action, highly organized, and ability to complete tasks and projects with minimal direction and tight deadlines.
- Excellent communication (verbal and written) and interpersonal skills, with the ability to communicate effectively with both business and technical teams.
- Experience with subscription-based or media content organizations.
- Familiarity with or interest in learning more about state-of-the-art data science approaches.
- Programming languages: knowledge of Python, Java, C#, R, or SAS.
- Knowledge of Adobe Analytics.
Career Growth Opportunities and Learning Benefits
At Blithequark, we are committed to the growth and development of our employees. We offer a range of learning benefits, including:
- Professional development opportunities and training programs.
- Mentorship and coaching from experienced professionals.
- Access to cutting-edge technologies and tools.
- Opportunities for career advancement and growth.
Work Environment and Company Culture
Blithequark is a remote-friendly company that values flexibility and work-life balance. We offer:
- Flexible work arrangements, including remote work options.
- Competitive compensation and benefits package.
- Opportunities for professional growth and development.
- A dynamic and supportive work environment.
Compensation, Perks, and Benefits
We offer a comprehensive compensation package that includes:
- Competitive hourly rate of $27/hour.
- Part-time schedule with 8 hours of work per day.
- Opportunities for bonuses and performance-based incentives.
- Comprehensive benefits package, including health, dental, and vision insurance.
Conclusion
If you are a motivated and detail-oriented analytics professional looking for a challenging and rewarding role, we encourage you to apply for this exciting opportunity at Blithequark. As a Manager, Analytics, you will play a critical role in driving our paid media strategy and performance optimization, collaborating with cross-functional teams, and delivering data-driven insights that inform key business decisions. We look forward to hearing from you!
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