Brand Activation Manager
Brand Activation Manager
Start Date: ASAP
Ready to be the face of the next big Mediterranean food brand?
Neolea is a modern Mediterranean food company that's taking the U.S. by storm. Born in
Greece, our Pan & Plate olive oil line is already on shelves at major retailers nationwide —
and we're just getting started.
We're looking for our first U.S. marketing hire to own the brand locally, create scroll-stopping
content, and build a community that's as obsessed with great olive oil as we are. Think
OLIPOP energy meets authentic Greek heritage.
This isn't your typical marketing role. You'll be equal parts content creator, event host, brand
ambassador, and community builder — working directly with our European founding team
while having full creative freedom to make Neolea a household name in America.
What You'll Own
Content Creation & Social
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Plan, shoot, and edit native TikToks and Reels that actually get engagement
Develop our signature U.S. brand aesthetic and voice
Partner with micro-influencers and food creators to amplify reach
Create short-form content for Amazon, DTC, and paid campaigns
Retail Activation & Events
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Hit the ground running with in-store tastings, demos, and local activations
Build grassroots buzz market by market (yes, you'll travel!)
Support new product launches with creative retail experiences
Capture content at every activation to fuel our social channels
PR & Partnerships
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Identify and collaborate with local food influencers and tastemakers
Pitch compelling stories to food blogs, podcasts, and local media
Execute strategic product seeding to spark organic word-of-mouth
Support major PR moments with creative campaign ideas
Digital Community Building
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Write and design monthly newsletters that people actually want to read
Grow our U.S. email list and optimize conversion flows
Collect customer insights and feedback to inform product development
Build authentic connections with our growing foodie community
✅ You're a great candidate if you:
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Live and breathe TikTok, Instagram, and short-form content
Have 2-4 years in CPG, food & beverage, or consumer marketing
Can work independently but thrive in collaborative environments
Get energized by hands-on work — from video editing to event setup
Are genuinely passionate about food, cooking, and bringing people together
Bonus Points:
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Field marketing or grassroots brand building experience
Previous work with emerging food/beverage brands (Series A-C stage)
PR, influencer marketing, or newsletter experience
West Coast or NYC network in the food/lifestyle space
About Neolea
Neolea (Greek for “youth”) brings people together through taste. Our extra virgin olive oils
and balsamic vinegars are crafted with care and designed to turn everyday meals into
memorable moments. With our new Pan & Plate line, we’re making fresh, high-quality olive
oil accessible and exciting — in stores, online, and around your table. Join us at the perfect
moment to make your mark on a brand destined for big things.
Ready to Build Something Delicious?
What to Send:
1. Your story (cover letter/email) — tell us why you + Neolea = magic ✨
2. Your social handles (if you're comfortable sharing)
3. 2-3 pieces of content you're most proud of (any format!)
4. Resume/portfolio
Apply Here
[email protected]
Check us out
neolea.com
@neoleaofficial (Instagram) and @neolea
_
us (TikTok).
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