Senior Manager, Retail Sales
                                Job Description:
• Works with the integrated account team to manage key aspects of the business relationship with multiple customers
• Acts as a system-wide expert on strategy, business systems, and operating philosophy of assigned customer(s)
• Ensures a flawless execution of programs throughout the system
• Develops annual business plan with customer, Bottler, and system input that outline key strategies and initiatives for Coca-Cola growth within customer's management and Bottler system
• Ensures business plan and marketing activities are developed to deliver volume, profit, and customer satisfaction assurances made to all stakeholders during business acquisition and/or stewardship planning
• Grows level of customer satisfaction, maintains win/win business relationship, and ensures effective communication with all key buying influences
• Manages communication with Bottler system and customer field network to ensure constant application of strategies as outlined in the annual business plan and flawless execution of programs
• Aligns system resources to implement marketing and operational programs according to plan, schedule, and budget
• Acts as a system-wide customer expert to ensure that the Coca-Cola system understands customer(s) objectives, strategies, positioning, and needs and that Company programs are consistent with their needs
• Accountable for problem solving operational or exceptional issues with customers or bottlers
• Accountable for forecasting and managing to budget
• Generates new or unique solutions and embraces new ideas that help sustain our business
Requirements:
• A Bachelor's degree in business or related field is preferred
• 3+ years of key account experience with a beverage/consumer packaged goods experience
• Able to demonstrate experience in sales, persuasion, negotiating and managing a medium to large book of business.
• Must have experience in managing price package plans for customers
• Knowledge of bottler and fountain environment and systems
• Proven ability to manage needs and concerns of multiple stakeholders across various business systems with business development planning experience
• Must possess a complex selling knowledge with proven ability to create & sell-in customer promotional programs & key initiatives
• Self-motivated with a strong work ethic and exceptional drive for results
• Excellent written and verbal communication skills; must be able to present data in an organized manner
Benefits:
• A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
• Annual Incentive Reference Value Percentage: 15
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