**Associate Director, Customer and Product Insights – Driving Business Success through Data-Driven Insights at blithequark**
Are you a seasoned insights professional passionate about driving business growth through data-driven decision-making? Do you have a knack for storytelling and a talent for extracting actionable insights from complex data sets? If so, we invite you to join blithequark as our Associate Director of Customer and Product Insights, where you'll play a pivotal role in shaping the future of our customer experience and product development strategies.
**About blithequark**
blithequark is a leading innovator in the telecommunications industry, dedicated to delivering exceptional customer experiences and value propositions that set us apart from the competition. Our commitment to excellence is reflected in our cutting-edge products and services, which are designed to meet the evolving needs of our customers. As a key member of our team, you'll have the opportunity to contribute to our mission of revolutionizing the way we interact with our customers and drive business success through data-driven insights.
**Responsibilities**
As our Associate Director of Customer and Product Insights, you'll be responsible for leading the customer and product research and insights function for the blithequark Value portfolio of brands. Your key responsibilities will include:
* **Defining and Prioritizing the Research Roadmap**: Proactively develop and prioritize the research roadmap across brand and product teams to ensure that our business decisions are informed by the latest customer insights and market trends.
* **Managing and Mentoring Direct Reports**: Lead and manage a team of insights professionals, providing guidance, coaching, and feedback to ensure their success and growth within the organization.
* **Conducting Hands-on Research and Storytelling**: Conduct hands-on research and storytelling during team growth stages as needed, leveraging your expertise in qualitative and quantitative research methods to extract actionable insights.
* **Setting Research Rigor and Insights Storytelling Standards**: Establish a high bar for research rigor and insights storytelling, ensuring that our research methodologies are of the highest quality and our insights are presented in a compelling and actionable way.
* **Overseeing Vendor Partnerships**: Collaborate with vendors to leverage quality research methods and manage budgets efficiently, ensuring that our research programs are delivered on time and within budget.
* **Collaborating with Marketing Insights Leads**: Work closely with Marketing Insights leads to build an integrated understanding of customers and market dynamics, ensuring that our marketing strategies are informed by the latest customer insights.
* **Forging Relationships with Adjacent Teams**: Develop relationships with adjacent insight, analytics, and intelligence teams to enhance our market understanding and stay ahead of the competition.
* **Representing Customer Insights in Leadership Forums**: Represent customer insights in leadership forums to inform decision-making and action planning, ensuring that our business strategies are aligned with customer needs and preferences.
* **Overseeing Team Performance and Professional Development**: Oversee team performance and professional development, providing feedback and coaching to ensure that our insights professionals are equipped to succeed in their roles.
**Requirements**
To be successful in this role, you'll need to possess the following qualifications:
* **Bachelor's Degree or Equivalent Experience**: A bachelor's degree or four or more years of work experience in a related field.
* **Eight or More Years of Relevant Experience**: Eight or more years of relevant experience in Marketing, Customer Experience, or User Experience research, with a strong understanding of qualitative and quantitative research methods.
* **Advanced Quantitative Methodologies**: Strong command of advanced quantitative methodologies such as maxdiff, conjoint, segmentation, and cluster analysis.
* **Qualitative Research Methods**: Experience with qualitative research methods like focus groups, in-depth interviews, and ethnography.
* **Data Synthesis and Insights**: Ability to synthesize data from multiple sources into actionable insights and recommendations.
**Nice-to-Haves**
While not required, the following qualifications would be an asset in this role:
* **Team Management Experience**: Four or more years of experience managing a team of three or more people.
* **Value Proposition Development**: Experience providing insights for value proposition development.
* **Secondary Data and Trends**: Experience leveraging secondary data and trends to inform business scenarios.
* **Compelling Insights Presentation**: Ability to present insights compellingly and establish rapport with Senior Leadership.
* **Consumer or Business Space Marketing**: Experience in consumer or business space marketing, CX, or UX research.
* **Telecom Industry Experience**: Demonstrated effective consultative skills and business acumen in the telecom industry.
**Benefits**
As a valued member of our team, you'll enjoy a comprehensive benefits package, including:
* **Health and Wellness Benefits**: Comprehensive health and wellness benefits to support your physical and mental well-being.
* **Short-Term Incentives**: Short-term incentives to recognize and reward your achievements.
* **401(k) Savings Plan**: A 401(k) savings plan to help you plan for your future.
* **Stock Incentive Programs**: Stock incentive programs to align your interests with those of our shareholders.
* **Paid Time Off**: Generous paid time off to recharge and pursue your passions.
* **Parental Leave**: Comprehensive parental leave policies to support your family.
* **Adoption Assistance**: Adoption assistance to help you build your family.
* **Tuition Assistance**: Tuition assistance to support your ongoing education and professional development.
**How to Apply**
If you're a seasoned insights professional with a passion for driving business growth through data-driven decision-making, we invite you to apply for this exciting opportunity. Please submit your resume and a cover letter outlining your qualifications and experience. We can't wait to hear from you!
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