Google Ads Creator - Mental Health Private Practice

Overview: We are seeking a creative and results-driven Google Ads Creator to join our mental health private practice team. As a Google Ads Creator, you will play a vital role in crafting compelling and engaging ad campaigns to promote our mental health services effectively on the Google Ads platform. This position offers an exciting opportunity to utilize your creative skills to raise awareness... attract new clients, and support individuals in accessing the mental health care they need. Responsibilities: • Ad Campaign Creation: Develop and design captivating Google Ads campaigns to promote our mental health services, including search, display, and remarketing ads. • Ad Copywriting: Write persuasive ad copy that resonates with our target audience, conveying the benefits of our services and encouraging clicks and conversions. • Visual Content Creation: Create visually appealing graphics, images, and other visual assets to accompany ad campaigns, ensuring consistency with branding guidelines and messaging. • Ad Extension Implementation: Utilize ad extensions effectively to enhance ad visibility and provide additional information to potential clients, such as site links, callouts, and structured snippets. • Keyword Research: Conduct thorough keyword research to identify relevant keywords and phrases related to mental health services, therapy, counseling, and related topics. • Campaign Optimization: Monitor ad campaign performance metrics, analyze data, and implement optimization strategies to improve click-through rates (CTR), conversion rates, and return on ad spend (ROAS). Requirements: • Creativity: Demonstrated creativity and flair in developing compelling ad creatives, visuals, and copy that engage and resonate with target audiences. • Digital Marketing Skills: Strong understanding of digital marketing principles, including familiarity with Google Ads platform, ad formats, targeting options, and campaign optimization techniques. • Graphic Design Skills: Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator) or Canva to create visually appealing ad creatives and assets. • Copywriting Skills: Excellent writing skills with the ability to craft clear, concise, and persuasive ad copy that drives action and communicates key messages effectively. • Analytical Skills: Strong analytical skills with the ability to interpret campaign data, identify trends, and make data-driven decisions to optimize campaign performance. • Attention to Detail: Meticulous attention to detail in ensuring accuracy and consistency across ad campaigns, visuals, and messaging. • Collaboration: Ability to collaborate effectively with marketing team members, clinicians, and external partners to align Google Ads strategies with overall marketing objectives. Education and Experience: • Bachelor's degree in marketing, advertising, graphic design, or a related field preferred. • Proven experience in digital marketing, advertising, or graphic design roles, with a focus on creating Google Ads campaigns. • Familiarity with mental health services or healthcare industry is a plus. Join our team and contribute your creative talents to promote mental health awareness and support individuals in accessing quality mental health care services. If you are passionate about making a positive impact and possess the necessary skills and qualifications, we encourage you to apply. Job Type: Temporary Pay: $12.00 - $15.00 per hour Expected hours: 5 – 15 per week Experience level: • 2 years Schedule: • Choose your own hours Work Location: Remote

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