Ecommerce Director - Amazon, Instacart

We're looking for a Director, Amazon/Whole Foods and ODD/Last Mile to create impact and help clients navigate the dynamic, fast-changing Amazon landscape. The ideal candidate will have a strong background in the Amazon Advertising ecosystem, as well as ODD/Last Mile Partners (ie. Instacart, DoorDash, Uber, Gopuff and Shipt) and understands how to translate retail strategy into effective and scalable shopper marketing programs.

This is a remote freelance role working 40 hrs/week starting Mid-August through the end of January 2026. A computer will be provided.

This position is responsible for maintaining in-depth knowledge and strong relationships within the Amazon/Whole Foods and ODD/Last Mile channels, working closely with internal and external teams, and creating strategies and tactics to help clients grow their Amazon/Whole Foods and ODD/Last Mile businesses. As part of the greater Commerce team, this position will lead the development of annual omnichannel marketing plans, track key performance indicators, report on program results, and deliver actionable insights. The ideal candidate will have deep knowledge of the retailer and their media capabilities, have relationships within that retailer's organization and have proven strategic abilities.

This ECommerce Director Will
• Work closely with the team to translate channel, shopper, and category insights into actionable omnichannel marketing plans utilizing the full Amazon Advertising ecosystem (Amazon Ads, Retail Opportunities, Branded and Custom Shopping Experiences, AMC and Ad Tech). This role will act as the Single Point of Contact and oversee any Amazon end-to-end client work inclusive of Retail Operations, Digital Shelf, Media and Analytics/AMC.
• Similarly, translate channel, shopper and category insights into actionable omnichannel marketing plans utilizing the full eco-system/partners for Last Mile/ODD partners and retailers inclusive of Instacart, DoorDash, Uber, Gopuff and Shipt.
• Understand the Amazon/Whole Foods and ODD/Last Mile consumer journey and leverage shopper marketing plans to define media touchpoints, with audience-specific value propositions and compelling reasons to act throughout the entire funnel, from awareness through consideration and purchase, both on- and off-platform.
• Lead the development of data-driven and insight-backed omnichannel shopper marketing strategies for the agency's clients at Amazon/Whole Foods and ODD/Last Mile, including annual planning, calendars, and holistic executions.
• Act as the main client POC for assigned accounts and clients, ensuring quality and excellence of all deliverables and touchpoints.
• Manage direct reports and partner with cross-functional team members to execute tactics that align with omnichannel marketing plans.
• Lead preparation and presentation of program post-mortems (effectiveness, KPIs, and key learnings) to clients, internal cross-functional teams, and external partners.
• Evaluate business trends, shopper insights, findings from market research, and post-campaign analysis of executed activities utilizing using a proprietary Commerce platform and Amazon's Advertising/Vendor Central technology suite, along with additional ODD/Last Mile partner tools like Instacart's Data Hub, working closely with these ODD/Last Mile partners to leverage their Retail and Measurement tech and tools.

Required Qualifications
• 10+ years' experience in Amazon marketing, shopper marketing, and/or retail marketing
• 3+ years' experience working with ODD/Last Mile partners in marketing, shopper marketing and/or retail marketing
• Amazon Marketing Services, Amazon Vendor Central, Instacart in-platform experience required
• Current knowledge of Shopper Marketing at Amazon/Whole Foods & ODD/Last Mile; prior experience working directly for or with Amazon/Whole Foods & ODD/Last Mile; and Amazon DSP/Instacart Shoppable Display platform experience is strongly preferred
• Demonstrated experience in analyzing results, synthesizing data, drawing out insights & implications, and developing insightful and actionable recommendations
• Sound decision-making skills based in an agency and client setting leveraging industry knowledge
• Dynamic personality able to effectively engage and influence a variety of audiences
• Desire and ability to work within a cross-functional, team-oriented environment
• A strong work ethic that is proactive, collaborative, and highly organized
• Passion for business and dissatisfaction with the status quo - always thinking of ways to improve and grow
• Confident presenter and clear, persuasive communicator (verbal and written) of complex data/details

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data.

Benefits

Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

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Sasha Walker - Senior Recruiter

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.

This job was first posted by Creative Circle on 06/18/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.

Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.

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