Writer + SEO + Marketer + Google Analytics Leader
An excellent opportunity has arisen for a Writer + SEO + Marketer + Google Analytics Leader! Based in our vibrant Remote office, this role is available now. This position requires a strong and diverse skillset in relevant areas to drive success. We are prepared to offer a competitive salary to attract a top-tier candidate for this role.
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Company Description Leading web/digital marketing technology agency in St. Louis is seeking an exceptional writer for the web to join our growing team. We offer a flexible work from anywhere environment... We are looking for passionate, results driven, left brain / right brain professionals who are naturally curious and hope to change the world via technology and marketing. We hire people based upon the H's:  Happy - a zest for life and desire to delight our clients  Humble - no egos allowed. ever.  Hungry - will want to change the world  Honest - always do what you say you're gonna do NON-smokers only, please. Seeking local St. Louis craftspeople. Offshore firms and recruiters DO NOT APPLY. Job Description Plan, implement and manage data driven client SEO/SEM/PPC programs  Must be an exceptional writer and communicator  Content strategist with a Conversion Rate Optimization (CRO) mindset  SEO management includes:  Understanding personas to better target identified audiences  Creating keyword and linking strategies  Optimizing meta descriptions  Performing regular audits of SERP rankings, crawlability, page indexing, domain and link structure, sitemaps, page speed and mobile performance  Providing recommendations to content writers to drive SEO content creation  SEM management includes:  Conducting keyword research  Creating campaigns and monitoring performance  Managing campaign budgets  Performing A/B testing and audits  Continually optimize campaigns and landing pages  Analytics management includes:  Analyzing data and provide evidence-based recommendations  Correlating performance metrics against digital marketing KPIs  Identifying deficiencies and implement solutions in a timely manner  Presenting data in a meaningful way  Suggest improvements for process and productivity optimization  Work with content writers, web developers and marketing teams to properly implement best practices  Stay up-to-date with the latest SEO-SEM and website content marketing trends, best practices and tools Qualifications  Experience with and capacity to quickly learn and utilize the following tools:  Google Search Console  Google Tag Manager  Google Tag Manager Debugger  Google Tag Assistant  Google Analytics  Google Optimize  Google Data Studio  Google Keyword Planner  Google Structured Data Testing Tool  Hotjar/CrazyEgg/MouseFlow/etc.  Moz/AHREFs/etc.  Screaming Frog  SpyFu/SEMRush  HubSpot  Schema MarkUp Generator  Yoast  Familiarity with HTML, CSS, JavaScript and Amazon Marketing Services  Possess excellent time management skills  Have a sense of ownership and pride in performances and its impact on companyÂs success  Ability to collaborate effectively  Ability to proactively communicate Additional Information Must have a passion for all things web, learning every day and working with the most creative, awesome team in St. Louis. Will probably love Mtn. Dew, Red Bull or American Honey. Offshore firms and recruiters DO NOT APPLY Apply Job!Â
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