Social Media Coordinator - Remote / Telecommute

Job Description: Responsibilities: • Work collaboratively with digital demand generation team members and external digital agency partners to support both new and current paid social and programmatic display campaigns. • Manage the marketing deliverable cycle including initial planning, project brief creation campaign implementation, ongoing monitoring, optimization, analysis and reporting. • Manage day-to-day tactic execution of testing, tracking, reporting, campaign budgeting, ad copy optimizations, audience discovery, etc. • Communicate and ensure best-in-class content publication & syndication standards are planned for and achieved. • Act as systems lead for 3rd party publications. • Understand and execute navigation of key customer portals for product content setup. • Regularly update ad creative across display and social campaigns and analyze the performance of existing creative. • Work to facilitate targeting updates to campaigns including custom segmentation such as audience uploads, ICP criteria and ABM list uploads. • Work internally with key cross-functional stakeholders, other digital tactic teams, and marketing groups to ensure campaigns are running efficiently and effectively. • Track and analyze paid spend levels, budgets, and campaign ROI. • Communicate cross-functionally to ensure alignment with other execution teams. • Provide updates on the status of projects to team leads. • Manage approval workflows and ensure sign-off from internal teams. Experience: • 2-3+ years of experience working on paid media campaigns on LinkedIn, Facebook and programmatic display channels. • Experience working through content syndication platforms. • Experience managing multiple channels/campaigns at one time. • Experience working with paid social channels such as LinkedIn and Facebook; using lead generation and conversion-based campaign types. • Experience working with ABM platforms such as RollWorks, Demandbase, etc. • Experience analyzing and reporting on KPIs for numerous digital marketing channels. • Experience working with vendors and supporting vendor relationships. • Experience with Google Analytics. • Experience with Microsoft Excel (macros, pivot tables, VBA, etc.) to do data analysis. Skills and Knowledge: • Ability to work in a fast-paced environment, juggling multiple projects with varying deadlines, and multiple stakeholders and approvers. • Highly collaborative and flexible. • Growth mindset. • Attention to detail with outstanding time management and project management skills. Apply tot his job