Entry Level Digital Marketing Specialist
We are seeking a proactive and detail-oriented Entry-Level Digital Marketing Specialist to support the strategy, optimization, and performance of products on the Amazon platform. In this role, you will contribute to both the marketing and management of products across their lifecycle—from initial setup and positioning to ongoing campaign performance and optimization. You’ll collaborate across departments to help drive product visibility, conversion, and sales growth.
Key Responsibilities
• Product Optimization & Management:
Support the ongoing refinement of product listings—including titles, images, bullet points, A+ content, and pricing—to maximize visibility and conversion.
• Digital Advertising & PPC Support:
Assist with the setup, monitoring, and optimization of Amazon PPC campaigns, working toward improved ROI and search placement.
• Keyword Research & SEO:
Conduct keyword research and implement strategic updates to drive organic and sponsored visibility on Amazon.
• Competitor & Market Analysis:
Monitor competitive landscape to identify market trends, positioning opportunities, and areas for product improvement.
• Reporting & Insights:
Generate weekly and monthly reports on ad performance and product KPIs, offering data-driven insights and recommendations.
• Product Launch Support:
Help coordinate the execution of product launches, including keyword research, listing creation, campaign setup, and performance tracking.
• Cross-Functional Collaboration:
Work closely with Product Development and Creative teams to align product and marketing strategies with business goals.
• Process Support:
Assist in daily operations such as data management, sales monitoring, and categorization to ensure product accuracy and performance continuity.
Qualifications
• Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
• Strong analytical and problem-solving skills with the ability to translate data into actionable insights.
• Excellent organizational skills and attention to detail.
• Effective communication and collaboration abilities across teams.
• Self-starter who thrives in a fast-paced, evolving e-commerce environment.
• Familiarity with Amazon Seller Central, advertising platforms, or digital marketing tools is a plus, but not required.
Job Type: Full-time
Pay: $22.00 - $23.00 per hour
Expected hours: 40 per week
Benefits:
• Paid time off
Schedule:
• 8 hour shift
• Monday to Friday
Education:
• Bachelor's (Preferred)
Work Location: In person
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