Senior Digital Marketing Specialist

Job Description: As a key member of our team, you will play a pivotal role in driving performance and innovation across our digital advertising efforts. This position serves as both a strategic and tactical resource—leading the development, execution, and optimization of client campaigns across multiple platforms. This is an excellent opportunity for a skilled digital advertising specialist to contribute to the success of our company by leveraging their expertise in campaign management, optimization, and analysis. If you are passionate about staying up-to-date with industry trends and best practices, have a strong understanding of digital marketing principles, and are looking for a challenging role that allows you to grow professionally, then we encourage you to apply. Required Skills & Qualifications: • Campaign Management: Proficient in managing and optimizing campaigns within Google Ads, Microsoft Ads, and Meta Ads platforms. • Technical Skills: Skilled in using Microsoft Excel, PowerPoint, and Word for data analysis, reporting, and presentation development. • Communication: Strong command of spelling, grammar, and written communication, with the ability to create clear and professional client-facing materials. • Analytical Skills: Solid analytical and mathematical skills with a proven ability to interpret large data sets and draw actionable insights. • Attention to Detail: Highly detail-oriented with the ability to identify and correct inconsistencies in data, copy, or campaign execution. Benefits: We offer competitive pay and a comprehensive benefits package, including medical, dental, and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan, generous paid time off, paid parental and caregiver leave, and an employee assistance program to support your work/life balance. Others: Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law. Apply tot his job Apply To this Job