Sr. Analyst - Marketing (Product Marketing American Express)
Join Our Team and Drive Business Results through Creative Marketing Strategies
We're seeking a highly motivated and experienced Sr. Analyst - Marketing to join our U.S. Consumer Services Group at American Express. As a key member of our team, you will play a crucial role in building strong relationships with clients and driving business results through innovative marketing strategies.
Job Highlights:
- Competitive Salary: $27/hour
- Location: New York, USA (remote work options available)
- Employment Type: Full-time
- Work Hours: 8 hours/day
- Company: American Express
As a Sr. Analyst - Marketing, you will be responsible for developing and executing marketing strategies to activate and engage our Card Members. You will work closely with cross-functional teams, including product, onboarding, loyalty, growth, and retention groups, to identify and promote client marketing strategies that align with product objectives.
Key Responsibilities:
- Act as an informed authority for client marketing, collaborating with product teams to provide marketing partners with the latest client insights, positioning, messaging, and benefit claims/T&Cs.
- Own Valuable Card activation marketing strategies and end-to-end execution of activation communications to drive Card Member engagement.
- Identify and report key opportunities to improve the end-to-end client experience for Valuable Card Members.
- Own reporting of marketing performance, post-launch analysis, and a monthly portfolio performance scorecard, publishing insights to product and marketing partners.
Minimum Qualifications:
- Bachelor's degree
- Solid and effective communicator with experience obtaining agreement across teams
- Team-oriented and agile in a collaborative and fast-paced environment
- Proactive self-starter with the ability to work independently
- Client-first mindset with the ability to put yourself in the shoes of the client and develop a communication strategy based on what is best for them
- Exceptional attention to detail and ability to manage a large amount of data
We Encourage You to Apply!
Even if you feel you're not a perfect match, we'd still love to hear from you. We are looking for great people to join our friendly team.
Apply for this job