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Email Marketing & Social Media Specialist - (Remote)

Remote, USA Full-time Posted 2025-11-02
Company: Organic 3, Inc. produces premium nutritional supplements, and our retail e-commerce brands, Smidge® (www.getsmidge.com) and Rosita USA (www.rositausa.com), are thriving, online companies that sell premium supplements. Our life’s work is to help people fulfill their healthiest potential, and we walk the walk! We’re excited to expand our team with talented individuals who share our passion. Please visit www.organic3.com for more insight into who we are and what we’re all about. Job Description: We are seeking an experienced Email Marketing and Social Media Specialist (a minimum of 2 years’ experience) to lead and execute our digital engagement strategy across email and social platforms. This role requires a creative, analytical, and wellness-savvy individual who can connect with our loyal customer base through compelling content and data-driven campaigns. Our goal is to build brand awareness, drive conversions, and foster community through consistent, high-quality messaging. The ideal candidate will be comfortable working independently in a remote environment, while collaborating closely with our marketing, creative, and customer service teams. Primary responsibilities include managing and optimizing email marketing campaigns, developing engaging social media content, and analyzing performance metrics to inform strategy. You will also be expected to stay current on trends in digital marketing and the wellness industry to ensure our messaging remains fresh, relevant, and aligned with our brand values. This position reports to the Sales and Marketing Director. Responsibilities: • Work within our mission to deploy digital strategies that drive brand growth, customer engagement, and community building across email and social platforms • Plan, build, and execute email marketing campaigns in Hubspot, including segmentation, automation, and A/B testing, with a focus on performance and personalization • Maintain a consistent publishing schedule and brand voice across social media platforms (Instagram, Facebook, etc.), while staying personally engaged with our audience through comments, DMs, and community interactions • Take ownership of campaign performance by tracking KPIs (open rates, CTR, conversions, engagement) and following through with data-driven optimizations • Keep accurate records of campaign performance, content calendars, and testing outcomes to inform future strategy • Work collaboratively with the creative team to oversee the development of visual assets for email and social campaigns (e.g., graphics, reels, stories, carousels) • Maintain an organized workflow and prioritize tasks based on campaign deadlines, product launches, and seasonal promotions • Learn, study, and become deeply familiar with our products, brand story, and customer personas to create content that resonates with our audience • Collaborate with the Marketing Director to align messaging across channels and support broader marketing initiatives • Assist in developing and updating email templates, social media content libraries, and campaign documentation to ensure consistency and efficiency • Stay current on trends in email marketing, social media algorithms, and wellness industry content to keep our strategy fresh and competitive Requirements: • Excellent written and verbal communication skills, with a strong grasp of grammar, tone, and brand voice • Proven problem-solving abilities and a proactive mindset when addressing campaign performance or platform issues • Minimum of 2 years’ experience in email marketing and social media management, preferably in the wellness, nutrition, or e-commerce space • Ability to manage multiple projects and deadlines in a fast-paced, remote work environment • Demonstrated experience using Hubspot for email marketing, including segmentation, automation, and A/B testing • Proficiency in managing and growing social media platforms, especially Instagram and Facebook, using tools like Meta Business Suite • Strong understanding of digital marketing metrics and ability to analyze and report on KPIs (open rates, CTR, conversions, engagement, etc.) • Experience with Shopify, Canva, Google Analytics, and Office 365 is a plus • Ability to troubleshoot technical issues related to email rendering, deliverability, and social platform integrations • Familiarity with customer engagement tools such as Okendo, Hubspot, and user-generated content strategies • Strategic thinker with the ability to align content with business goals and customer needs • Creative mindset with a passion for storytelling, visual content, and community engagement • Strong attention to detail and organizational skills for managing content calendars and campaign workflows • Interest and solid understanding of health, nutrition, real food, and holistic wellness • Comfortable navigating individual customer differences and tailoring messaging to diverse audiences • Ability to work independently while collaborating effectively with cross-functional teams • Demonstrated empathy and customer-centric thinking in all communications Organic 3, Inc. inclusive hiring information: We are an equal opportunity employer and considers all qualified applicants equally without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status. Job Type: Full-time Work Location: Remote Apply tot his job Apply To this Job

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